How-to examples & business cases for implementing effective public relations and marketing techniques.
We are so fortunate to live in Maine and have access to fresh seafood that it’s easy to incorporate seafood into holiday meals. These crab cakes are perfect as an appetizer. Happy holidays! ~ Charlene
DetailsMy mother specialized in no frills, tasty dishes that are easy to make. This mac ‘n cheese comes together fast and is ah-mazing reheated with butter! The perfect comfort food on cold Maine days. ~ Juli
DetailsWork with enough clients, and you realize what works and what doesn’t. In my experience, engagement is key.
DetailsMy late mother, aka Oma, used to say “you could live on these!” because they were so full of good ingredients. When my two boys were ski racing in college, she would bring these to the ski lodges at the base of the race courses, and the racers would all converge on Oma asking for one of her muffins! Oma passed in June of this year, and we all miss her dearly. ~ Nancy
DetailsWhile I was always too young to indulge in my grandfather’s margaritas (always served on Christmas Eve), I sure do enjoy them now from time to time with the recipe passed down to my mom. I love any margarita that skips the sour mix, but fair warning, these can be a bit strong. Sit back, relax and sip accordingly. ~ Whitney
DetailsPR and advertising both help build awareness and generate sales, but they have many differences, too. Find out what sets them apart and how the lines are fading in this blog post.
DetailsHow did public relations evolve into the industry we know today? You may be surprised to find out how exactly PR came to be…
DetailsWhat is the difference between strategies and tactics? … “why” and “how.”
DetailsWhat challenge do publicists and marketers face today?… the digital age.
DetailsThis week I formatted Marshall Communications’ monthly e-newsletter, and learned the importance of a buisness’ culture.
DetailsHuman capital is everything, so find the right employees, and your business will innovate and grow in ways that were once unimaginable.
DetailsThis week I wrote two pitches on interesting events, and learned how the lows in life can teach you lessons for the better.
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