10 Public Speaking Tips From A PR Expert

Whether you’re a college student presenting a group project or a CEO addressing key shareholders, public speaking isn’t easy.

What The Ski Industry Can Teach Us About High-Tech, High-Touch PR

Working in the ski industry taught me about the power of combining in-person and high-tech communications.

You Can’t Fool Google

Content marketing is gold for your website. If you are an expert in a certain field, your website should reflect that.

Remember: You Are Not The Target Audience

Picking the right audience can turn an otherwise average PR campaign into a resounding success. Choosing the wrong audience, however, can derail even the best-laid talking points.

Content Marketing Is The New PR

Long gone are the days of simply pitching reporters and hoping for the best. As PR experts, we pride ourselves on thinking outside the box, and content marketing is perhaps the best example of that.

Cafeé Rio Cilantro Lime Tomatillo Ranch

Now that I’m in Utah, I’ve discovered the joys of Cafe Rio — a local restaurant chain — or more importantly, DIY Cafe Rio! Here’s my own take on their Cilantro Lime Tomatillo Ranch! — Anna

When and Why to Do a Website Redesign

Your website is the one go-to place where prospective and current customers can find information on your business or organization.