Have you defined your personal brand?

Thinking of yourself as a brand may be a new way of thinking for you, but it’s vital in your personal and professional life. Your brand is a promise you make to deliver on your unique value proposition.

As more and more people recognize and connect with your brand, it grows stronger and gains brand equity. This brand equity is your most valuable asset as you build your professional career, and in my view, it adds to personal happiness in life.

Your brand manifesto is the foundation of your personal brand.

It communicates the credentials and integrity of your personal background.

It establishes your reputation, which is a vital element in your career success.

It’s what makes you distinctive.Your brand grows stronger over time as more and more people get to know, like and trust you.

A brand is a promise that you make to your family, friends, customers, clients, peers and everyone you meet. It is the reason they trust you, and the reason people like you. It helps you build your personal network of people who will be there for you when you need them, throughout your lifetime.

My intent is to help you articulate that promise, which will, in turn, help you discover your personal brand.

Everyone has a personal brand.

Everyone has personal brand, and my job is to help ‘package’ it, and make sure it is easily found on the internet. Through a strategy that includes personal networking, speaking engagements, media interviews and participation in online social networks, you will share your brand and your distinctive messages with the world.

Whether you are an executive, author, celebrity or consultant, I’ll help you discover and communicate your personal brand.

For organizations and companies, building the credentials of each individual member on the leadership team will show the world that the organization is being guided by a strong team with a good reputation and unquestionable integrity.

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In 2018, I launched my new podcast all about using a combination of traditional networking techniques and the power of social media to help you build your personal and professional brand. The weekly podcast features interviews with industry leaders, top executives, media personalities and online influencers about public relations and their personal brand.
Please listen and subscribe and let me know what you think.

Listen To Episodes

Three for Three: Tips, Tales and Trends for CEOs

Recently, my friend Kurt Kleidon of the Kleidon agency hosted me on his new podcast. I gave media pitching tips that are practical and easy to implement right after you listen to my interview with Kurt. At the end of the podcast, he bet me that I couldn’t refrain from laughing at his ‘dad’ jokes. Amazingly enough I was able to NOT laugh, and for those of you who know me, that was very hard to do. I won a $50 Starbucks Gift Card from our little wager.

Thanks Kurt for hosting me on 3 For 3: Tips, Tales and Trends for CEOs here’s a link to the podcast.

Onward Nation Podcase Interview

I was recently interviewed by Stephen Woessner for his podcast, “Onward Nation.”  Listen now to my conversation with Stephen about what it takes to build your personal brand by building your network.

Stephen then asked me to appear on ONWARD NATION for encore performances. You can listen here.

Get Nancy’s Book “PR Works!”

PR Works! is a guide for small business owners who are looking to put together a PR strategy that combines the best of old-fashioned relationship building with all the new social media networking techniques. You'll not only learn how to plan and implement a PR program for your small business, but you'll also learn how to measure its success. And with the actual templates and examples provided by the PR Maven® there will be no guesswork!