Category: Personal Branding Tips

Why You Should Use Video and Podcasts for Your Business

The power of human connection was the focus in the second episode of The PR Maven® Podcast with Nancy Marshall as she spoke with her guest, Lori Highby of Keystone Click, a digital marketing agency.

The Personal Brand Called Dependability

In business, having a personal brand that includes dependability is critical to earning people’s trust and loyalty. Be the one that other people can count on.

Make the most of networking in Maine

Here are 10 tips to help you make the most of networking in our wonderful state.

Triage Your Smartphone Usage to Honor Those People in Your Presence

Fully engaging by making eye contact, listening intently, and making intelligent conversation is vitally important to your personal brand. You want people to remember you as an engaging person, not someone who is addicted to their smartphone.

Why is it Important to Build a Personal Brand?

Knowing, liking and trusting others, and being known, liked and trusted, is what personal branding is all about.

Harnessing the Power of Conversational Marketing — Part One

Consider this scenario: You arrive at an after-work cocktail party. You see Joan from the office heading in your direction. Mark, another co-worker, walks in behind you. Who do you speak to first? From past experience, you know Joan will talk about her winning golf game, her genius son, and the long hours she’s been putting in for the company. You also know her eyes will be scanning the room throughout the conversation.

Six Reasons Why You Need a Professional Headshot

Investing in a high-quality, professionally taken headshot is an investment in your personal brand. It shows you at your best, the way you want prospective clients to see you. A professional photographer that specializes in headshots knows how to position you, how to choose the best backdrop and how to use lighting to get the best shot possible.

Stand Out in a Sea of Sameness

In business as in life, it pays to be memorable. Of course, you want to be remembered for the right things. Have you thought about what you’d like to be remembered for?

Use Social Media as Headphones, Not a Microphone

Social media is a great way to broaden your network and attract new customers and clients. But most people think of social media as a way to broadcast their news, not as a listening tool to hear what people are thinking.

In Pursuit of Happiness

Do you recall the last time you were really, really happy? I hope you can recall the feeling. You were probably smiling, and you felt really good. Your stress was probably minimized, and you were optimistic about your future. Other people were more drawn to you because of your happy mood, as well.