Category: Personal Branding Tips
How to Make an Impression on a New Contact
Listen to them talk and remember their name. My mom taught me one of the most important business lessons even though she wasn’t a business person. As a matter of fact, she was a preschool teacher, and I believe that a lot of the skills and techniques she used with her four-year-old students apply to […]
How to Build Your Professional Brand
I was interviewed by Rigzone Magazine about personal branding for energy industry executives. Here’s a link to the publication.
How to Position Yourself as an Expert
by Nancy Marshall, The PR Maven® It’s important to differentiate yourself as an expert in your field, and there are many ways in which you can go about doing this. First, ensure that you can be found online. If someone was to search for you on Google, for example, what would they find? Your website, […]
Five Steps to Building Your Personal Brand (and Why it Matters)
It’s important to differentiate yourself from everyone else who does the same thing you do, or from those who have the same name as you. If you are an attorney, what makes you different from all the other attorneys in Maine? If you are a plumber, an electrician, or a contractor, what makes you memorable? […]
The Most Basic Tenet of Personal Branding: Make it Easy for People to Find You
Just the other day, I tried connecting with a financial services professional over the phone. Instead of getting a live person or personalized voicemail, I was connected with an automated recording that cut off before I could leave a message. I was beyond frustrated. I’ve also been looking for an individual who can help me […]
Nine LinkedIn Tips for Personal Branding Success
Every professional needs to pay attention to LinkedIn, since it is growing more and more important every day for making career connections.
Building Your Brand is a Long-Term Investment
Cultivating a brand is a lot like growing a garden. Establishing a thriving brand takes time and if you don’t continue to tend to it once it’s established, it will begin to lose its luster. No matter what industry you are in and no matter what your product or service happens to be, your brand […]
Personal Branding is a Necessary Part of Business in Today’s Online World
By Nancy Marshall, The PR Maven® What is a brand? I can tell you what it’s not. It’s not a company’s logo or a company’s tagline. It’s not the golden arches or the Nike swoosh. It’s not the Michelin man or the Big Green Monster.It’s actually the way that customers and the public think and […]
Your Personal Brand Comes from Your Heart
"If you can't figure out your purpose, figure out your passion. For your passion will lead you right into your purpose." —T.D. Jakes
What’s Your Superpower?
There’s an old saying, “Find a career that you love, and you’ll never have to work a day in your life.” Or this one… “Figure out what you love, and find someone to pay you to do it!” When it comes to branding yourself, it’s wise to do some introspection to figure out your superpower. […]
