Author: Nancy Marshall
Minding Your Client’s Business: Why Having an Innate Understanding of Your Client’s Industry Can Help You Achieve Their Public Relations Goals
Good communicators are familiar with the daily life of their clients. Find out how you can ensure better PR coverage for clients in this blog article.
The perfect warm and hearty meal for fall.
Are you ready for a challenge? This recipe is for apple pie macarons!
With everything that is going on right now, we are in need of some comfort food.
Spice up your salad with a little western style. This yummy salad will make your metabolism skyrocket!
What is cool keeps changing and successful marketing often depends on reacting and participating in trends.
A strong brand has the power to both attract and repel...
Maintaining brand consistency helps build your brand recognition and protects you from copy-cats. Know the value of your brand and work to safeguard it.
In PR, we often find ourselves unable to prove ROI but with planning and a strategy in place, you can set up criteria to measure and prove success.
Working in the ski industry taught me about the power of combining in-person and high-tech communications.