Author: Emma Dimock
Branding Lessons from Red Sox Nation: What Broadcaster Tom Caron Has Learned About Communication and Community
Beloved New England broadcaster Tom Caron offers lessons in personal branding and community building inspired by sports.
Finding Your Superpower and Other Must-Do Steps for Building a Personal Brand From The PR Maven®
The PR Maven® shares her best tips for building unique, marketable personal brands by crossing the in-person and online divide in both directions.
Nancy Marshall Shares Her Best Tips for Authentic, Impassioned PR with Lynne Golodner of the Make Meaning Podcast
Learn more about The PR Maven’s path to public relations, plus she shares some tips about how to adapt to the changing demands of the increasingly online industry.
PR Pros: Don’t Send Generic Press Releases; Use Customized Pitches
Just because press releases are sent often doesn’t make them effective. To the contrary, today’s PR professionals lean on generic press releases too much, when customized pitches are the way to go.
Telling Stories Through Local Ingredients: A Restaurant Manager and Chef on Taking Pride in Maine’s Flavors
The manager and chef of new Waterville restaurant Front & Main share their thoughts on building a brand and narrative with local flavor.
How to Train For Your Career Like an Olympic Athlete
As the Olympics commence, we admire the dedication of the athletes competing. Learn how to train for your career like an Olympic athlete in this blog.
How to Use Hashtags
Using hashtags can often seem a bit overwhelming and confusing. This blog makes understanding how to effectively use hashtags simple.
In Our Attention Economy, Good PR Means A Strong Domain Authority
Whether your target audience is a local city council or the millennial generation at large, you want your audience to find you. Domain authority (DA) can help.
The Man Behind Bangor Police Department’s Viral Facebook Page Shares 4 Tips For Gaining Followers
Lieutenant Tim Cotton of the Bangor Police Department shares his unexpected path to gaining more than 300,000 Facebook followers.
The value of building local SEO visibility for small businesses
Building a strong, local online presence can be highly beneficial for your business and is attainable, no matter your size. Local SEO helps target consumers in your area.
