Author: Nancy Marshall

7 Tips for Successful Subject Lines

If you open one of the many emails filling your inbox, you can be sure it was because the subject line piqued your interest.

Make the most of networking in Maine

Here are 10 tips to help you make the most of networking in our wonderful state.

City of Saco: Friendly by Nature

Creation of a Refreshed Brand Platform and Strategic Marketing Plan Goal Establish a stronger brand and marketing strategy, empowering the City of Saco to leverage its strengths and drive smart economic growth Situation Analysis Located at the mouth of the Saco River along the Atlantic Ocean and in close proximity to major metropolitan areas, Saco […]

Traction Case Study

Traction Case Study: Marshall Communications Goal: Strengthen Marshall Communication’s business practices to add value to the agency as a service provider Situation Analysis: Marshall Communications had recently expanded its client base into Portland, Maine, and had secured the account of a major national brand, Orvis. The business was thriving. Never one to rest on her […]

“What’s Your Adventure Style?” Quiz and Interactive Mapping Project

Maine Huts & Trails “What’s Your Adventure Style?” Quiz and Interactive Mapping Project Objectives: Use the website to more accurately convey the Maine Huts & Trails experience to those new to the huts and trail system Improve customer satisfaction among first-time guests Give prospective guests a better picture of the many different activities and offerings […]

Annual Report Redesign

Lunder-Dineen Health Education Alliance of Maine Annual Report Redesign Objectives: Expand the role of the annual report to include fundraising, education, and marketing Expand the reach and distribution of the annual report Create a more sophisticated design to more aptly reflect the evolving Lunder-Dineen brand Use the report as a tool to educate the public […]

Facebook Live – How to Use it for Your Small Business

Facebook Live is such a powerful marketing tool, we don’t want you to miss out, read how to use it for your business.

The Value of Infographics

An infographic takes complex information and breaks it down into bite-sized chunks of digestible information and can be used in many ways.

Triage Your Smartphone Usage to Honor Those People in Your Presence

Fully engaging by making eye contact, listening intently, and making intelligent conversation is vitally important to your personal brand. You want people to remember you as an engaging person, not someone who is addicted to their smartphone.

Is Your Website Optimized for Voice Searches? If Not, It Should Be. Here’s Why…

According to media measurement and analytics company comScore, half of all internet searches will be done by voice by the year 2020.