Author: Nancy Marshall

Using Social Media to Build Your Brand

Personal branding is key to building any business. Nancy describes it as putting a stake in the ground for what you believe. If people like what you stand for, they will become a brand ambassador or fan. You can use these personal relationships to build your network and your brand, for your company or for yourself, and social media has become a powerful tool in brand building.

Creating Value Through Marketing

Creating tangible value from your company's marketing efforts is a fantastic way to not only grow your business but to also demonstrate a clear return on investment.

How to Measure Success Today

In her podcast episode with Becky McKinnell, founder of iBec Creative in Portland, Maine, Nancy chatted with Becky about how she measures her own success.

How to Make the Most of Media Relations

How are your media relations? As a PR agency, we develop & maintain relationships with the media and have tips to help you make the most of your contacts.

Your Network is Your Net Worth

In the 5th episode of The PR Maven Podcast, Stefa Normantas discussed the importance of building relationships for your business.

Why You Should Use Video and Podcasts for Your Business

The power of human connection was the focus in the second episode of The PR Maven® Podcast with Nancy Marshall as she spoke with her guest, Lori Highby of Keystone Click, a digital marketing agency.

The Value of YouTube for Your Business

Are you using YouTube for your business? You may think that it's not right for you, but this article gives you five good reasons why you should be using it.

Twitter Tips for Business

Did you know that if someone follows your business on Twitter they are far more likely to make a purchase? I bet that got your attention!

The Personal Brand Called Dependability

In business, having a personal brand that includes dependability is critical to earning people’s trust and loyalty. Be the one that other people can count on.

7 Tips for Successful Subject Lines

If you open one of the many emails filling your inbox, you can be sure it was because the subject line piqued your interest.