Category: Forbes Agency Council

3 Ways To Help Your Hiring Process

Human capital is everything, so find the right employees, and your business will innovate and grow in ways that were once unimaginable.

LinkedIn: Are You Taking Advantage Of The World’s Largest Professional Network?

Most people understand that networking is important to career success, but many fail to harness the full power of LinkedIn.

PR People: Don’t Be Just A Commodity

Finding PR people is easy, but finding those who are truly PR experts is rare. Don't be a commodity. Separate yourself by adding real value.

The Only Question That Matters: How Does Your Brand Make People Feel?

Branding is how you make people feel. The same goes for business. Your brand will attract the people who feel good doing business with you.

Compassion And Empathy: How Covid-19 Changed Communication Forever

As business leaders, we need to recognize that life is hard. The pandemic has taught us that we need to show more compassion and empathy.

Mean It When You Ask Someone ‘How Are You?’

When I see people in passing now, their first instinct is to ask, “How are you?” But most people don’t actually mean it. Checking the box is more disrespectful than not asking at all, at least in my view. The “how are you?” doesn’t have to be a throwaway line. On the contrary, it can be used effectively to convey care and compassion.

From Your IPhone (Or Tesla) To Work, Keep Your Batteries Charged

Just like your electronics, your "internal" batteries need to be charged. So how do you keep your batteries charged?

Don’t Forget The No. 1 Rule In Business: Look People In The Eye And Say Their Name

The lessons from my father resonated because they were simple and straightforward: Look people in the eye and say their name. In truth, it’s the No. 1 rule in business.

Peloton Rides And Lego Outfits: The Importance Of 21st-Century Content Marketing

In today’s world, it’s virtually impossible to succeed as a business — large or small — without engaging in some form of content marketing.

Don’t Be Hesitant To Promote Yourself (Without Bragging, Of Course)

Don’t be hesitant to promote yourself. In today’s business world, self-promotion is indispensable. It is the key to landing a new job, securing a client or running a business altogether.