Make the most of networking in Maine
Here are 10 tips to help you make the most of networking in our wonderful state.
Why is it Important to Build a Personal Brand?
Knowing, liking and trusting others, and being known, liked and trusted, is what personal branding is all about.
Harnessing the Power of Conversational Marketing — The Conclusion
Elements of a Conversational Marketing Campaign: As with any marketing strategy, a comprehensive approach will generate far more results than putting all of your eggs into one basket. Following is a list of standard marketing strategies we’ve approached from the conversational marketing perspective:
Seven Steps to Telling Your Company’s Story
Storytelling is a big theme in marketing today, yet few businesses recognize the power a compelling company story can have in building consumer trust and increasing sales. A company’s story is a narrative about what it does, what it stands for, and what makes it exceptional.
How Are You Broadening Your Professional Network?
I spent some time this week with my friend Sue Boardman, who is vice president of sales at MassPay, a payroll management company. She is a sales powerhouse and is always working on moving clients from prospects to leads to actual customers.
Nine LinkedIn Tips for Personal Branding Success
Every professional needs to have a LinkedIn profile since, as a career networking platform, it is growing more and more important every day for making career connections.
Stand Out in a Sea of Sameness
In business as in life, it pays to be memorable. Of course, you want to be remembered for the right things. Have you thought about what you’d like to be remembered for?
In Pursuit of Happiness
Do you recall the last time you were really, really happy? I hope you can recall the feeling. You were probably smiling, and you felt really good. Your stress was probably minimized, and you were optimistic about your future. Other people were more drawn to you because of your happy mood, as well.
How to Build Your Professional Brand
I was interviewed by Rigzone Magazine about personal branding for energy industry executives. Here’s a link to the publication.
The Secrets to Creating a Successful Municipal Brand
By Nancy Marshall All municipalities need a brand. A brand is more than a logo or a tagline. It communicates what makes a municipality unique and appealing through a combination of visuals and words. A strong brand can help boost economic development, tourism and the sense of community residents enjoy. Think about how many choices…