Author: Nancy Marshall
Getting Social with Consumers
Social media marketing helps businesses build trust, engage consumers and create lasting relationships through intentional, value-driven content.
Maximizing Your Online Marketing Efforts
Learn practical ways to make your online marketing campaigns more effective, from Google Ads features to social media targeting.
Developing Personas To Help You With Targeting
Learn how to create customer personas to improve your marketing. Explore examples, methods and tips for putting personas to work effectively.
Online Review Sites: Do’s and Don’ts for Managing Your Reputation
Discover the do’s and don’ts of online review sites, plus tips for leveraging Google Maps reviews, Facebook Recommendations and brand ambassadors to boost your reputation.
5 Ways to Get the Most Out of Your Website
Keep your website fresh, user-friendly and goal-driven to turn it into a powerful marketing tool that grows with your business.
Your Website Is an Asset. Your Marketing Is an Investment.
Your website is a key asset. Invest in strategic marketing to build customer trust, grow your audience and fuel long-term business success.
Audit and Enhance Your Personal Brand in Five Easy Steps
Everyone has a personal brand, whether they are intentional about developing and managing it or not.
How Social Media Changed Journalism in Five Days or Less
How the Boston Marathon Bombing Marked a Turning Point in Journalism
Google is Basing its Rankings on What Humans Want: 3 Key Strategies for Mastering Modern SEO
Focus on creating high-quality, user-friendly content, avoiding keyword stuffing, and build authority with credible backlinks for better SEO.
Mapping Your Network
Your network shapes your success. Map, nurture and appreciate your connections to build trust and grow personally and professionally.
