Category: Podcast

Advice Round-Up for Entrepreneurs

Nancy recently talked with Leanne Pressly, the CEO of Stitchcraft Marketing, who she met through the Agency Management Institute’s agency owner peer network group and this post is a round-up of some of the great tips shared for entrepreneurs.

How to Do Your Own Market Research

On The PR Maven Podcast, Nancy interviewed Susan Baier, whose company, Audience Audit, develops custom attitudinal segmentation research for smart marketing agencies and their clients in a wide range of industries.

Why Podcasting Is A Smart Marketing Strategy For Businesses Today

Podcasting is one of the most powerful ways to reach people. It's estimated that 60 million Americans listen to podcasts weekly.

Don’t Reinvent the Wheel – The Art of Repurposing Content

One of my favorite pieces of advice from Michael Katz, chief penguin at Blue Penguin Development, when he was interviewed on The PR Maven Podcast® was how he has learned to repurpose his content in numerous ways.

The Importance of Being Accessible on Social Media

On The PR Maven® Podcast, Nancy spoke to Cory Lee, a travel blogger for Curb Free with Cory Lee, and she described his online presence as being very accessible—Cory writes about accessible travel for people with disabilities.

Ways to Consume All the Media You Need

In the 18th episode of The PR Maven Podcast®, Nancy Marshall spoke with Mackenzie Riley Young, the assistant director of media relations at Thomas College. Mackenzie, who is fairly new to her career in public relations, has already learned a very important lesson about doing your job well: “If you’re going into public relations and media relations you have to consume a lot of news.”