I was pleased to be a guest on Maine Public’s “Maine Calling,” all about using social media to grow your brand. Jennifer Rooks was the host and I was one of three distinguished guests; we had a wonderful hour-long conversation about the ways small businesses are using social media to grow their brand network. Here […]
Posted on: May 24, 2017
How-to examples & business cases for implementing effective public relations and marketing techniques.
Technology offers tools that help people achieve New Year’s resolutions like saving money, getting fit, and staying connected, but personal commitment is still key.
To network effectively, focus on giving rather than taking. Build genuine relationships by listening, being patient, and avoiding purely transactional interactions.
December celebrates connection with holiday gatherings and heartfelt cards, but social media is like sending a holiday card every day of the year. Find out how social media can strengthen your relationships throughout the year, making the time spent together at the holidays even more meaningful.
Success in PR requires diverse skills, journalism insight, audience awareness, storytelling, and availability to build trust with journalists and clients.
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