Three Reasons Why You Should Invest in Print Advertising and Public Relations Contrary to popular belief, the Internet hasn’t actually murdered the print industry. New media has simply altered the way society interacts with print. First, I’ll do my best to clarify exactly what “went wrong” in the print industry over the last several years. […]
How-to examples & business cases for implementing effective public relations and marketing techniques.
Connect with your target audience, build brand credibility and ultimately boost your sales with public relations. Here are eight tips to help you achieve your goals.
Keep in touch with your contacts. If you meet someone for the first time, do whatever you can to store their name away in your mind so when you need what they have to offer, you know where to look.
Evaluating the effectiveness of your social media marketing strategy is an extremely valuable tool for maximizing engagement, ensuring brand consistency, and achieving return on investment.
With the emergence of artificial intelligence chatbots, many professionals are concerned about AI’s impact. Now is not the time to panic.
