PR Works! Appendices

Appendix A: Brand Manifesto Example

Appendix B: Message Map Example

Appendix C: Personal Brand Manifesto Example

Appendix D: Press Release Example 1

Appendix E: Press Release Example 2

Appendix F: Media Pitch Example

Appendix G: Invitation to Cover Example

Appendix H: Opinion Piece Example

Appendix I: Measurement Dashboard Example