Podcasting involves a lot of details. At Marshall Communications, we have the experience and knowledge from hosting our own podcast and consulting with other businesses and individuals about everything you need to host a podcast. Below is a comprehensive list of all the types of services we include when we work on a podcast.
If you have any questions about the items listed or want to talk about why you want to host a podcast, feel free to give us a call at (207) 623-4177.
- A one-year podcast strategy, beginning with a discovery meeting
- Goals and supporting objectives for the podcast
- Podcast show format, unique platform, theme, style and length of podcast, as well recommendations for hosts
- Podcast music options for open and close and music bed
- Podcast scripts for the recorded show open and close, plus a 60-second specific in-podcast commercial
- Podcast checklists for in-studio and remote recordings
- Template for the podcast show notes, including best practices for writing for SEO
- Template for a podcast flash briefing using Alexa
- A most-wanted guest list for your podcast
- Recommendations for post-episode social media posts
- Post-episode checklist
- Design of social media audiogram
- Design of framed quote with headshot of guest for post-podcast gift
- Best recommendations for:
- Podcast equipment
- Podcast recording studio
- Podcast logo development
- Podcast recording and editing programs, including editing tips
- Podcast scheduling and integration programs
- Podcast media host
- A complete marketing strategy including a personal brand manifesto for the show’s host(s), as well as tactics for media coverage and ways to be a guest on other podcasts to grow your audience and network
- A podcast measurement dashboard
- A timeline for launching your podcast
- Podcast budget recommendations
