Show Notes

Air Date: 7/4/2023

Twitter has been in the news a lot recently following Elon Musk’s acquisition of the company. While Twitter has undergone many changes and faced criticism recently, the platform is still a great place to help your business connect with the media and with your audience. In this episode, Nancy takes a look at some of the reasons you should consider creating a Twitter account and how to use Twitter once your account has been created.

1:04 – Why you should create a Twitter profile for your business.

3:44 – Twitter’s demographics.

4:40 – How to create a profile.

5:52 – How to post.

6:21 – Content ideas to share on Twitter.

7:30 – When you should post.

8:02 – How to view analytics.

8:10 – How to delete a Twitter profile.

 

Links:

Episode 240: Facebook Basics

Episode 241: LinkedIn Basics

Episode 242: Instagram Basics

 

Resources:

https://thesocialshepherd.com/blog/twitter-statistics#:~:text=Here’s%20an%20overview%20of%20Twitter’s,year%20olds%3A%2038.5%25%20of%20users 

https://business.twitter.com/en/basics/what-to-tweet.html 

https://sproutsocial.com/insights/best-times-to-post-on-twitter/ 

https://blog.hootsuite.com/how-often-to-post-on-social-media/#:~:text=Twitter%3A%20Post%20between%202%20and,and%205%20times%20per%20week.  

 

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