Show Notes

Air Date: 8/2/2022

Ep. 196

Your company’s social media presence can be used in all sorts of ways — from announcing job postings, to sharing employee testimonials and product launches. But it can also be leveraged to attract attention from the mainstream media and generate positive publicity.

If you regularly post newsworthy items on your social media platforms, then reporters, editors and other journalists will be more likely to think of your company as a go-to source for story ideas. In today’s world, social media is arguably the most cost-effective way to garner favorable news coverage.

Here are the eight ways to get media coverage using social media:


Continue reading here.


The article read in this episode originally appeared on the Forbes Agency Council CommunityVoice™ in August 2019.

Activate The PR Maven® Flash Briefing on your Alexa Device.

Join The PR Maven® Facebook group page.

Sign up for email notifications for when new episodes are released.