Posted on: April 9, 2024
Air Date: 5/10/2022 Updated: 4/9/2024
In this episode, Annie Mahle shares some of the lessons of intention she learned from working in a tiny kitchen on her windjammer and how those lessons can spread to your life overall. Annie defines what a tiny kitchen is and how working in a tiny kitchen inspired her to write a cookbook, “The Tiny Kitchen Cookbook: Strategies and Recipes for Creating Amazing Meals in Small Spaces,” to help others with tiny kitchens. Annie also talks about how she has built her personal brand around intention, from using all the food in the fridge, to what she brings into her home, to her morning routine. In addition to discussing the benefits of PR, Annie shares how she puts together her social media calendar.
00:00 Introduction to the PR Maven Podcast
01:47 Introducing Guest: Annie Mahle
03:05 Getting Into Cooking Through Windjamming
06:41 Cooking in Small Kitchens
11:00 Annie’s Favorite Way To Cook
13:29 A Personal Brand Focused on Intention
19:59 PR Lending an Outside Perspective
22:16 The Benefits of PR When Compared to Advertising
25:48 Creating a Social Media Calendar
27:35 Helpful Resources
Related Episodes
Episode 212: The Difference Between PR And Advertising, And Where the Lines Are Fading
About Annie
Annie Mahle has been cooking professionally for over 30 years in her own kitchens and other people’s kitchens. Annie trained at The Culinary Institute of America and owned and ran the Schooner J. & E. Riggin, a Maine Windjammer, with her husband. In that tiny galley, she prepared three meals a day for guests all summer long. Her cooking, recipes and cookbooks have been highlighted on TODAY and Throwdown! with Bobby Flay. Her food and the Riggin have been featured in the Food Network, Family Circle, Woman’s Day, the Boston Globe and more. Her award-winning cookbook, “The Tiny Kitchen Cookbook: Strategies and Recipes for Creating Amazing Meals in Small Spaces,” has been well received in the tiny space community, but also in larger kitchens where home cooks are looking for healthy, smart recipes for two.