Category: Uncategorized
How Allagash Brewing Company’s Founder Turned an Unknown Beer Into One of the Top 50 Craft Brewery Brands in the US
Allagash Brewing Company founder Rob Tod shares how innovation and sustainability led the brewery to become one of the top 50 craft brewery brands in the US.
How PR Can Build Your Business A Bank Account Of Goodwill
Public relations can go a long way — long before crisis strikes. PR can help build your bank account of goodwill, granting you the positive capital to survive the ebbs and flows of positive and negative publicity.
How To Build a Personal Brand with Public Service and Personal Attention: Phil Harriman Shares His PR Story
Phil Harriman, founding partner of Lebel & Harriman, shares how business owners can align their priorities and passions to build a personal brand.
Branding Lessons from Red Sox Nation: What Broadcaster Tom Caron Has Learned About Communication and Community
Beloved New England broadcaster Tom Caron offers lessons in personal branding and community building inspired by sports.
Telling Stories Through Local Ingredients: A Restaurant Manager and Chef on Taking Pride in Maine’s Flavors
The manager and chef of new Waterville restaurant Front & Main share their thoughts on building a brand and narrative with local flavor.
How to Train For Your Career Like an Olympic Athlete
As the Olympics commence, we admire the dedication of the athletes competing. Learn how to train for your career like an Olympic athlete in this blog.
How to Use Hashtags
Using hashtags can often seem a bit overwhelming and confusing. This blog makes understanding how to effectively use hashtags simple.
In Our Attention Economy, Good PR Means A Strong Domain Authority
Whether your target audience is a local city council or the millennial generation at large, you want your audience to find you. Domain authority (DA) can help.
Lessons in Digital Marketing
Keeping up with trends and updates from digital marketing platforms can be a challenge. Here are some key takeaways from AMI's 2021 Digital Summit.
Netflix’s ‘The Crown’ Is Right: Old-Fashioned Writing Still Serves A Purpose
I recently finished binge-watching Netflix’s The Crown, along with more than 70 million other households. Although the show is technically fictional, it does contain plenty of truth, including the royals’ habit of old-fashioned writing.
