How To Build Your Social Capital
Social capital is the value of your connections — personal, professional, and online — enhancing reputation, resources, and opportunities for growth.
LinkedIn: Are You Taking Advantage Of The World’s Largest Professional Network?
Most people understand that networking is important to career success, but many fail to harness the full power of LinkedIn.
How LinkedIn Can Help You Build Your Network And Your Brand
The larger your network becomes and the more people who know of your company, the more powerful your brand will be.
Eight Ways A Company Can Leverage Social Media To Attract Mainstream Media Attention
Your company’s social media presence can be used in all sorts of ways — from announcing job postings to sharing employee testimonials and product launches. But it can also be leveraged to attract attention from the mainstream media and generate positive publicity.
Social Media Tips for “Digital Immigrants”
Molly McPherson was interviewed on The PR Maven® Podcast and discussed the differences between digital immigrants and digital natives.
Cultivating Your Personal Brand And Network Is Like Growing Your Garden
In today’s world, we must tend to our network of contacts like we would tend to a garden. Many relationships will grow and blossom, while some will inevitably languish on the vine. Either way, it’s vital to lay a sturdy foundation of social networking, which can help you celebrate successes and overcome obstacles that seem insurmountable.
How to Use LinkedIn to Build Your Professional Network
In this episode of The PR Maven Podcast, Nancy and Kate Paine shared some great tips about maximizing LinkedIn to build your professional network.
The LinkedIn Summary Section: The Most Under-Used Professional Connecting Tool
When you created your LinkedIn profile, did you take the time to write a thoughtful summary section? If not, it’s time to go back to LinkedIn and work on your summary. I believe this is the most under-used and potentially the most powerful career-builder and professional networking tool available to all of us.
Nine LinkedIn Tips for Personal Branding Success
Every professional needs to have a LinkedIn profile since, as a career networking platform, it is growing more and more important every day for making career connections.