Strategic Marketing: Knowing How to Run the Ball
Good strategic marketing is a lot like a well-played football game.
Why A Strong Personal Brand Will Never Be Replaced By AI
Despite the rise of AI, personal branding remains irreplaceable. Embracing authenticity and human connection is key to building a strong brand, enhanced but not replaced by AI.
Breakfast Casserole
I hosted a few friends for brunch yesterday, and made this casserole the day before, so when I woke up yesterday, all I had to do was put it in the oven. As with many of my recipes, this one comes from my late mother, aka “Oma.” - Nancy
Public Relations Vs. Marketing: Here’s What Actually Matters Most
Marketing drives sales through promotion, while PR builds trust via earned media. Together, they create a powerful, integrated brand strategy.
Why Keeping Your Online Presence Updated is So Important
An outdated website or business profile can turn many promising customers away from your business. Find out how you can avoid these common issues here!
Teriyaki Ground Turkey Rice Bowls
I love my teriyaki rice bowls these days. Easy, healthy-ish, and makes great leftovers. I eat this at least twice a month and never get tired of it. - Kat
Podcasting And SEO Go Hand In Hand
Podcasting has become a powerful tool for thought leaders who use it to build community, network and showcase expertise through engaging content, enhancing brand visibility and trust.
10 Tips to Help Improve Your Professional Writing Skills
Professional writing can seem intimidating at first, but it doesn’t have to be! Here are 10 important tips to make your professional writing shine.
Orange Blossom Fizz Mocktail
I spent several months searching for a signature mocktail for my upcoming wedding, finding one sweet fruit juice mixture after another. This recipe was the perfect balance between sweet and tart that I was looking for and the orange blossom water gives the drink a beautiful floral aroma. It is light and refreshing. Perfect for summer! - Emma
Three Reasons Why You Should Invest in Print
Print isn't dead. Print remains a crucial part of a multi-channel marketing strategy for trust and broad recognition.
Why You And Your Company Need Updated Headshots
A current, professional headshot is crucial for a strong impression and brand alignment, ensuring authenticity and trustworthiness in your online and in-person presence.
Easy Berry Clafoutis
One morning, I wanted to make a recipe I saw in a Hannaford Fresh magazine, but didn’t have fresh fruit, so I improvised a bit and it turned out great. I always have frozen berries on hand for smoothies, but they worked perfectly in this French breakfast treat, which was so easy to make! - Anna
